Preservation of regional brewing traditions is one of strategic aims of SUN InBev. We watch carefully over popular local brands to be produced with unfalteringly high quality.
We will tell you more about our brands that are popular in the different regions of Russia. These beers are true local specialities and are worth getting acquainted with.
BAGBIER
Bagbier has a clear balanced taste and delightful hop bitterness and aroma. It is one of the most popular beers brewed at the Omsk brewery. The Siberians have known and loved Bagbier since 1994.
There are four varieties of Bagbier:
Bagbier (gravity - 11%, alc. - 4.2%)
Bagbier Nashe (gravity - 10%, alc. - 4%)
Bagbier Klassicheskoye (gravity - 13%, alc. - 5.4%)
Bagbier Krepkoye (gravity - 17%, alc. - 7%)
Bagbier is bottled in 0.5 l glass bottles, 1.5, 2.0 and 2.5 l PET-bottles and kegs. The brand that has previously been sold in Siberia and the Urals, is now distributed in the whole country.
PERMSKOYE GUBERNSKOYE
Permskoye Gubernskoye is a pale beer brewed at the Perm Brewery. The beer is made according to the old traditions. It has a bright taste with hoppy bitterness and aroma (gravity - 13%, alc. - 5.2%).
Permskoye Gubernskoye is bottled in 0.5 l glass bottles and 1.5 l PET-bottles. The brand is sold in Perm and Perm region.
Permskoye Gubernskoye has received several high awards at various contests and festivals:
1994 - silver medal, Moscow, Pivoindustriya - 94 (BeerTech - 94);
1995 - bronze medal, Sochi, Pivo - 95 (Beer Expo - 95);
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1996 - gold medal, Moscow, Pivoindustriya - 96 (BeerTech - 96);
1997 - silver medal, Sochi, Pivo - 97 (Beer Expo - 97);
1997 - silver medal, Moscow, Pivoindustriya - 97 (BeerTech - 97);
1998 - bronze medal, Sochi, Pivo - 98 (Beer Expo - 98);
1998 - gold medal, Ufa, Pivnoy Bazar - 98 (Beer Bazaar - 98).
PIKUR
Pikur is a pale beer brewed by Kursk brewmasters according to traditional methods and special recipes. It is made for true connoisseurs with malt and hops of the highest quality.
Kursk Brewery produces three varieties of Pikur:
Pikur Klassicheskoye (gravity - 11%, alc. - 4.5%) has clear malt taste with pronounced hop bitterness.
Pikur Originalnoye (gravity - 13%, alc. - 5.1%): clear taste with hop bitterness.
Pikur Krepkoye (gravity - 19%, alc. - 7.5%): transparent soft taste with a hint of wine, hop bitterness and aroma.
Pikur is bottled in 0.5 l glass bottles, 1.5 and 2 l PET-bottles, kegs. The brand is sold in the Central Black Soil, Povolzhie and Perm regions.
Excellent taste and high quality of Pikur have earned many awards at professional contests:
Pikur Klassicheskoye
1995 - bronze medal, Sochi, Pivo - 95 (Beer Expo - 95);
1995 - gold medal, Moscow, Pivoindustriya - 95 (BeerTech - 95);
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1996 - gold medal, Moscow, Pivoindustriya - 96 (BeerTech - 96);
1997 - gold medal, Sochi, Pivo - 97 (Beer Expo - 97).
Pikur Originalnoye
1995 - bronze medal, Sochi, Pivo - 95 (Beer Expo - 95);
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1996 - gold medal, Moscow, Pivoindustriya - 96 (BeerTech - 96);
1997 - gold medal, Sochi, Pivo - 97 (Beer Expo - 97).
Pikur Nostalgia
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1997 - gold medal, Sochi, Pivo - 97 (Beer Expo - 97).
PITERSKOYE
Piterskoye is a new brand in the core segment. It was developed specially for the 300th anniversary of the northern capital. This pale beer is brewed at Bavaria brewery according to traditional recipes with local malt, hops and water. Its gravity is 11%, alcohol content - 4.1%.
Piterskoye is bottled in 0.5 l glass bottles and is sold exclusively in St. Petersburg.
PREMIER
Premier is a beer of jolly spirits, a quality beverage for true connoisseurs. Its recipe was developed according to the best Russian brewing traditions by Ivanovo specialists Svetlana Garelina and Irina Privalova in 1994.
There exist three varieties of Premier:
Premier Svetloye (gravity - 14%, alc. - 5.7%): an elite pale type;
Premier Classic (gravity - 12%, alc. - 4.6%): light pale beer with clear soft taste;
Premier Extra (gravity - 18%, alc. - 7.3%): strong type.
Premier is bottled in 0.5 l glass bottles at four SUN Interbrew plants: in the hometown - Ivanovo, at Povolzhie, Saransk and Perm Breweries.
The brand is widely sold in Central Black Soil and Volgo-Vyatsky regions.
Premier's taste and excellent quality were highly appreciated by the experts:
Premier
1995 - bronze medal, Sochi, Pivo - 95 (Beer Expo - 95);
1995 - bronze medal, Moscow, Pivoindustriya - 95 (BeerTech - 95);
1996 - silver medal, St. Petersburg, St. Petersburg Beer Auction;
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1996 - gold medal, Moscow, Pivoindustriya - 96 (BeerTech - 96);
1998 - gold medal, Ufa, Pivnoy Bazar - 98 (Beer Bazaar - 98);
1998 - gold medal, Moscow, «Beer of the Year» International Professional Contest.
Premier Classic
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1996 - gold medal, Moscow, Pivoindustriya - 96 (BeerTech - 96);
1998 - gold medal, Ufa, Pivnoy Bazar - 98 (Beer Bazaar - 98);
1998 - silver medal, Moscow, «Beer of the Year» International Professional Contest.
RIFEY
Rifey - is a pale beer created by Perm brewers with the aid of Czech specialists in 1995. Its prototypes were popular «people brands» Zhigulevskoye and Yachmenny Kolos. A sonorous word Rifey was chosen to the glory of Perm region - it comes from an ancient Greek name of the Ural mountains.
All varieties of Rifey have bright taste, pleasant hop bitterness and a pure flavour of fermented malt beverage.
Rifey Uralskoye (gravity - 12%, alc. - 4.9%);
Rifey Originalnoye (gravity - 10%, alc. - 4%);
Rifey Krepkoye (gravity - 14%, alc. - 5.7%);
Rifey Osoboye Krepkoye (gravity - 17%, alc. - 7%);
Rifey is bottled in 0.5 l glass bottles, 1.5, 2.0 and 2.5 l PET-bottles. The brand is sold mainly in Perm and the Perm Region.
Rifey Uralskoye was highly estimated by the experts at numerous contests:
1995 - silver medal, Sochi, Pivo - 95 (Beer Expo - 95);
1996 - silver medal, Sochi, Pivo - 96 (Beer Expo - 96);
1997 - silver medal, Sochi, Pivo - 97 (Beer Expo - 97);
1997 - bronze medal, Moscow, Pivoindustriya - 97 (BeerTech - 97);
1998 - bronze medal, Sochi, Pivo - 98 (Beer Expo - 98);
1999 - 1st Degree diploma, Omsk, OmskProdTorg - 99 (Omsk Food Trade Expo - 99).
VOLZHANIN
Volzhanin is a superb beer with full and balanced malt taste, pleasing hop bitterness, peculiar aroma with a delicate fruity etheric note.
Volzhanin was created at Volzhsky Brewery (town of Volzhsky, Volgogradsky region). A few years ago this excellent beer was available only to the inhabitants of southern regions, but now the consumers all over Russia can enjoy its taste.
The following varieties of Volzhanin are brewed today:
Volzhanin Svetloye (gravity - 11%, alc. - 4.3%);
Volzhanin Akhtuba (gravity - 14%, alc. - 5.5%);
Volzhanin Traditsionnoye - beer brewed according to the region's traditional recipes (gravity - 13%, alc. - 5.2%);
Two breweries make Volzhanin - Volzhsky and Saransk Breweries. Volzhanin is bottled in 0.5 l glass bottles and 1.5, 2, 2.5 l PET-bottles and kegs.
T is a pale beer with strong hop aroma. Addition of corn makes the taste very mild.
Gravity – 10.5%, alc. – 4%.
Produced in 0.5l glass bottles.
T is beer for ambitious young people of 18-25 years of age T is a password to enter the territory where young people meet and communicate. This is a brand for independent, smart youth with a sense of humour.
ZOOOM is a low alcohol refreshing malt drink with a light taste and citrus aroma.
Alcohol content – 4.5%, gravity – 14%.
ZOOOM is a natural product made with the new technology from high quality malt. During the process of brewing it is cleared of hop bitterness, beer aroma and colour. It does not contain any preservatives or artificial colourings.
ZOOOM is produced in original 0.33l bottles. Their design and label peculiarities (use of fluorescent paint) reflect trends in the modern youth culture.
ZOOOM has been produced since May 2004 at the brewery in Pushkin (St Petersburg).